What is ON-Page SEO
What
is ON-Page SEO
Despite having good content many times, our page sometimes does not show on the search the engine on the first rank or first page. This is 100% true that content is king, but if we do not do on-page SEO properly, it is difficult to get its ranking on Search Engine.
How
do you do on-page?
In
On-page SEO optimization, we pay attention to many SEO factors like post title,
permalink, keywords, heading and subheading, image optimization, meta tags,
search description, anchor text, loading speed. Whatever changes we have to
make on the on-page! So we do it in the backend of the website!
1.
Post Title
In
this, the post title is the most crucial role. By properly using keywords in
the post title, we optimize our posts perfectly for search engines. Under this,
the post title is a significant factor.
How to
write post title and use keywords in it that our post title search engine
should be optimized. For this, I am giving you some tips so that you can write
keywords in your title perfectly.
2.
Permalink
Like
Title, Permalink for posts is also essential for On-Page. We also need to add
focus keywords in the permalink. Apart from this, I am telling you some tips to
follow him.
(a)
Short URL: Permalink should be
kept short. And along with this, you must put your focus keyword or main
keyword in it.
Permalink
should keep us short, and with this, we must put our focus keyword or keyword
in it.
It is
better for SEO if you never use the words.
3.
Meta Description
It says
no first impression is the last impression. Our Meta Description also does the
same thing. According to the search engine, the critical factor after Title and
Permalink is Meta Description.
It is
essential to use the Meta Description well because we can also rank our page
easily. We should write an SEO Optimized Meta Description to convince our
readers that the information they are searching for is available in this post.
According
to Google, 320 words long description was allowed until a few months back. But
right now, the length of the report should be between 150-170 words. Make sure
to use keywords in the description of your post.
4.
Keywords Density Inside Content
We
should use more density keywords in the first paragraph of our content. Within
the first 100-150 words of the content, you must include the keywords in good
density.
Keyword
research is done so that we can get good organic traffic from the search
engine. Along with this, the selection of keywords is made keeping the CPC in
mind.
By
properly using keywords within the content, search engines know what the
content has been written about. And in this way, our post in the search engine
is well optimized.
5.
Proper Use of Heading and Sub-heading With Keywords
To get
better results using this, we use Headings. We strengthen our optimization
technique using proper H2, H3, H4 heading. Do not repeat the headings
repeatedly.
Never use H1 Heading inside your post. Because already, the title of our post is only in H1 Heading.
Also, put
your focus keyword in Heading; is very effective for our post. But keep in
mind that use focus keywords in less than 50% of headings.
6.
Image Optimization
We use
images to attract visitors. In the photo, we can disassemble the topic of our
post without writing it. Visitors understand from the perfectly optimized image
that they will get the information they want here.
The the thing to keep in mind is that while designing the image, it is essential to
follow some factories. Using these factors, we can make our image 100% SEO
optimized and user-friendly. SEO Friendly Image makes our On-page very strong.
7.
Use Outbound and Internal Links
Use
external and internal links as needed to optimize your post and SEO-friendly.
When we add a link to another website in our post, they add an external link
and link to their blog post. It is called an internal link.
When we
add a link to another blog or website in our post, in this way, we give them a
backlink, which proves very helpful for their SEO. Also, our own experience is
vital.
(a)
Internal Links: We use
internal linking to increase user engagement. With internal linking, we show
the user that if you have come here searching for a fruit mango, you have all
the fruits apple, banana, orange, etc. Will be found here
With
this, we can make full use of the quality of our content and engage the user in
other pages from the landing page.
(b)
External Linking: When we add
another website in our post, external linking is called. Suppose in our the position that we are writing about a YouTube feature and information is given
in the YouTube Help Forum for some information, then we can add a link to it in
our post.
If you
want to get a good rank on the first page of Google, you have to write every
post more than 2000 words and keep the content quality also excellent.
But if
you can't write that much, then try to make sure at least 1000 words. Chances
of coming to the first page due to it will be less.
Also,
the higher the content length, the more you can keep the density of keywords.
Density is to be kept below 2.5%, but your keywords will be used more often.
This will make Google as easy to understand the topic as to what it is about.
In this way, the chance of getting a higher ranking in search results will be
more.
9.
Page Loading Speed
Google
checks every blog post before ranking it in its search results. Page speed is
also an essential factor for SEO-friendly blogs. Also, post-optimization is a
crucial factor.
If the
page loading speed is good, then Google bots index the post quickly. Good
loading speed is essential for a better user experience. Google does not rank slow-loading blog posts well in search results.
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